As I keep on playing with Gemini (my personal favorite) and my posts on soft launch I wanted to put together a quick cohort size
Category: Blog posts
Different things I’ve written throughout the years
Stop Testing Retention First (Unless You Want to Fail)
There is a widespread assumption in the business that when you are launching a new game, retention is the first and most important metric to
Red Light by default: fail better and cheaper
Making a new game is hard. Most of the time you’ll fail, and a large part of success is out of your control. So you
The 3 Mindsets Hurting Your Live Game Success
Creating a successful game is challenging, requiring appealing concepts and innovative twists. Live game management entails understanding player behavior for engagement and monetization. Three team mindsets hinder success: prioritizing personal preferences, unclear success definitions, and excessive seriousness about monetization. Emphasizing player desires and focusing on enjoyment aids in achieving goals.
DAU Calculator using Gemini
Notes: Aug 16, 2025: The code works, I can preview it in wordpress, but it doesn’t work when I publish the post. It appears the
Gemini’s deep research – YouTube Gaming Viewership Analysis
The New Gaming Colossus: A Comprehensive Analysis of YouTube Gaming Viewership and Market Dynamics Executive Summary: The Rise of a Digital Colossus This report provides
Alexandre Macmillan 