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Alexandre Macmillan

Research on mobile games and monetization

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Data driven design

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Recent Posts

  • How to be an expert product leader
  • Balancing your game systems and releasing content
  • What arcades can teach us about monetizing engagement
  • (BUILDING DATA-DRIVEN TEAMS IN MOBILE GAMES 5) Iterate and experiment to leverage data in a forward-looking way
  • (Building data-driven teams in mobile games 4) Optimize the ROI of your analytics efforts

Recent Comments

infozla on How to measure your userbase…
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How to be an expert… on (Building data-driven teams in…
How to be an expert… on Using Objectives and Key Resul…
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